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The Importance of Style Guides in Brand Consistency

In the bustling world of brand management and marketing, the creation and adherence to a comprehensive style guide stand as foundational elements in establishing and maintaining a brand’s identity. As a Brand and Marketing Strategist based in the vibrant city of Brisbane, QLD, Australia, I, Edward Andrews—affectionately known as Eddie or Ed to my colleagues—have […]

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Ed Andrews Australia

How to start a digital marketing business in 2023

Starting a digital marketing business in 2023 can be an exciting and lucrative venture. With the increasing importance of digital presence and the ever-growing demand for digital marketing services, it’s an opportune time to enter the market. However, just like any other business, starting a digital marketing business requires careful planning and execution. In this

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Why Eddy Andrews is all about Tech

Building a Strong Brand: The Ultimate Guide to Crafting a Winning Brand Strategy

Are you starting a business or looking to strengthen your existing brand? A brand strategy is essential for creating a memorable brand that resonates with your target audience. In this blog post, we will guide you through the steps to create a successful brand strategy. Step 1: Define your brand The first step in creating

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