Search engine optimization (SEO) standards are constantly changing. Like social media, email marketing, and emerging technologies such as artificial intelligence (AI), search engines are improving the way in which they deliver results to users every day.
To do this, they’re focusing on things like localization, page authority, click-through rate, and even searches that come from voice assistants like Amazon Alexa and Google Assistant.
As a marketer, it is critical to keep up with all of this news. Here’s our reading list of the best SEO blogs on the internet today to help you become a better marketer.
20 of the Best SEO Blogs on the Internet Today
- The Moz Blog
Moz has become the gold standard for SEO solutions and how-to articles. The Moz Blog’s team of contributors offers an article per day to help expand your knowledge of search marketing.
- Neil Patel
Neil Patel and his team of talented marketers break marketing news from every end of the spectrum — SEO being one of them. And their videos are just as intriguing as their blog posts.
- Search Engine Land
Search Engine Land is one of the best search engine blogs for in-depth news and analysis of the search marketing industry.
- Search Engine Journal
From link building to the latest algorithm changes from Google, Search Engine Journal covers news and tactics related to the search engine marketing industry.
- Search Engine Roundtable
For detailed discussion and explanations of the fine details of search engine marketing, Search Engine Roundtable has you covered.
- SEMrush Blog
SEMrush’s blog is on the cutting edge of today’s SEO trends, offering advice on SEO through a variety of lenses — from app development, to social media, to voice search.
- SEO Book
For reviews of the newest SEO tools to analysis of search engine changes, check out SEO Book.
BloggersPassion is a great SEO blog that includes tons of real-life examples and case studies you can learn from. BloggersPassion focuses on creating helpful content like sharing tips and case studies on SEO topics like link building, on-page optimization, technical SEO, and more.
- Tubular Insights
Tubular Insights is a resource for marketers looking to learn more about online video’s impact on search engine marketing.
Yoast is a training and website integration for those who want to learn how to optimize their website. Its blog covers tactics for improving SEO as well as user experience.
This blog discusses many SEO-related issues, but has recently focused on content marketing and its connection to SEO.
Are you a fan of sites that provide a tip per day? This might be the blog for you, offering tips and tricks to help support your search engine optimization strategy.
- Distilled Blog
The team at Distilled provides insights and musings across digital marketing, using SEO as the vehicle for that conversation.
If local and mobile search is your interest, the GeoLocalSEO blog is a resource you should check out for tips and tricks related to the local and mobile search industry.
- Google Webmaster Central Blog
When working in the search marketing industry, you must know what the search engines are doing. Google’s Webmaster Blog gives search marketers insights into the changes and updates to Google.
- John Battelle’s Search Blog
A co-founder of WIRED Magazine and a search engine marketing pioneer, Battelle’s musings cover search and much more.
- Content Marketing Institute
Content marketing is critical to SEO success. The Content Marketing Institute (CMI) is a hub for content marketers to learn and share insight on SEO, storytelling, social media, and more.
- SEO Copywriting
Copy is a critical part of SEO success. This blog goes into more detail than most about the best practices of SEO copywriting.
- Search Engine Watch
This multi-author blog was recommended by several readers and covers a wide variety of search marketing issues.
- SEO by the Sea
Founded by longtime marketer Bill Slawski, this SEO outlet digs deep into search engines’ own records to give you some of the meatiest news and analysis on the latest ranking criteria.