Ed Andrews

When it comes to building a successful business, having a strong brand and marketing strategy is essential. Your brand represents your business’s identity, values, and reputation, while your marketing strategy is the plan you use to promote and sell your products or services. In this blog post, we’ll explore how to develop a winning brand […]

In today’s highly competitive business landscape, developing a strong and effective branding strategy is essential for the success of any small business. A well-executed branding strategy can help your business to stand out from the competition, build brand recognition and loyalty, and attract new customers. Here are five key elements that should be part of

PR is one of the most important marketing techniques for businesses. No matter whether you are a small entrepreneur or a global brand, getting your organisation’s name into the media will help you to increase brand awareness and drive more people toward your product and services. As an experienced public relations specialist, Eddy Andrews has

To kick-start the New Year and celebrate his tenth year in business, leading Brand and Marketing Strategist Eddy Andrews is launching a special promotion that gives all new clients 10% off their first month. Applying to all of the services that Eddy provides, the discount is a unique opportunity for companies looking to hit the

For many people, New Year’s resolutions are the perfect time to start thinking about their fitness goals and kicking those bad habits. However, experienced brand and marketing strategist Eddy Andrews says it is also the ideal opportunity for businesses to re-evaluate their own position in their industry. Eddy explores how companies can do just that

While we live in an increasingly digital world, traditional PR still plays a vital role in helping businesses to expand their reach and secure coverage in some of the world’s leading media publications. As an experienced PR professional, Eddy Andrews has helped his clients to achieve features in everywhere, from the BBC to the Wall

The term PR can often seem quite vague and confusing, especially if it is not an area that you have previously explored. In this fast-paced digital world, it can often seem like the traditional methods of PR are no longer effective. However, Eddy Andrews says that when it comes to the marketing mix, PR should

In this fast-paced digital world, social media marketing is essential for businesses of all sizes. As one of the industry’s leading brand and marketing strategists, Eddy Andrews knows the importance of social media when it comes to taking your organisation to the next level. However, it can also be a complex and highly confusing world,

No matter if you are just starting out on your content marketing journey or you are looking to refresh your existing approach, developing an effective content strategy is often one of the biggest hurdles. As a highly experienced and professionally trained copywriter, Eddy Andrews knows these challenges all too well. That is why we have

Search engine optimization (SEO) standards are constantly changing. Like social media, email marketing, and emerging technologies such as artificial intelligence (AI), search engines are improving the way in which they deliver results to users every day. To do this, they’re focusing on things like localization, page authority, click-through rate, and even searches that come from